The key to developing a successful app is marrying the functionality your users demand with an intuitive design and experience that make it as simple as possible to use. MSB Tech’s UI/UX experts will design the perfect web, desktop, or mobile app to meet your specific business requirements, industry needs, and product development goals. We design and develop innovative digital user experiences that solve complex business problems.
Our developers use industry-leading tools to construct new content management lifecycles, content models, and robust Document Information Typing Architecture (DITA) all while streamlining organic processes for conversion rate optimization (CRO).
We construct highly responsive Graphical User Interfaces (GUI) that include elements like 2D/3D animations and embedded media, providing an organic, unified user experience throughout our custom solutions.
Our UI/UX designers are experts in graphic libraries, including OpenGL and WebGL. We collaborate with your stakeholders and IT team to develop a style (including color palettes, logo designs and layouts) that harmonizes with your company culture.
We utilize frameworks like React Native, Flutter, Xamarin,, to deliver highly responsive UI/UX designs that fully leverage touchscreen functionality and provide mobile-first user experiences for progressive web apps.
Our developers follow a detailed process to gain insight into your business goals and how to best serve your target audience with a seamless, intuitive, and pleasurable user experience.
Our front-end development specialists are experts in key front-end languages (HTML5, CSS, JavaScript) and frameworks like jQuery, AngularJS, React.js, Node.js and Bootstrap. We ensure our tightly written code is optimized to work on multiple device types and browsers.
We use well-known UI guidelines like Human Interface Guidelines (HIG) and Material Design to develop intuitive solutions with goal-driven, usable designs that influence positive user responses and facilitate simple communication between a user and the interface.
The key to developing a successful app is marrying the functionality your users demand with an intuitive design and experience that make it as simple as possible to use. MSB Tech’s UI/UX experts will design the perfect web, desktop, or mobile app to meet your specific business requirements, industry needs, and product development goals. We design and develop innovative digital user experiences that solve complex business problems.
During the discovery process, we thoroughly research user information, technical restraints, and business goals and requirements through user and stakeholder interviews, content and site audits, task analysis, and ecosystem mapping.
Our in-depth user research processes provide valuable insights into what features users will be expecting from a product. We create user profiles and user journeys to understand behavioral aspects and improve workflows.
We perform in-depth research to gain a complete understanding of the project and create a requirements definition document that describes each project requirement in great detail and assists in keeping the project on track.
Our visual design process goes beyond aesthetics; it’s rooted in experience design. We prioritize functionality and usability to create user experiences that resonate with your audience based upon an explicit understanding of users, tasks, and environments.
We use techniques such as Concurrent Think Aloud (CTA), Retrospective Think Aloud (RTA), Concurrent Probing (CP), Retrospective Probing (RP), site analytics, and A/B Testing to evaluate the usability of the final product with real users.
We use empirical methods to boost conversions and ensure that key user-specific activities such as actions, menu items, and main navigation are easily located and identifiable, making it easy for users to achieve their goals within the site.
We organize the content and flow of an application or website and create usable content structures from complex sets of information, developing an outline for content organization, information relationships, and navigation.
The prototype creation process is where we create, review, and refine an interactive simulation or sketch of the final product. This allows us to fully visualize the end result of the product and gauge its usability before it’s final deployment.
